Brand Management Product Management Product Marketing Strategy Technology Marketing

Technology Marketing Has to Be Holistic

[column width=”1/1″ last=”true” title=”” title_type=”single” animation=”none” implicit=”true”] One of the benefits of going to a top school is having very talented professors. The best have a way of describing a concept so simply and “matter of factly” that it sticks with you forever. When I attended Emory’s Goizueta school, one of those professors was Dr. […]

Brand Management Collaboration Culture Organizational Health Product Management Product Marketing Project Management Software Product Management Technology Marketing

How to dramatically reduce risk in your product organization

[column width=”1/1″ last=”true” title=”” title_type=”single” animation=”none” implicit=”true”] I’ve always thought of product management and product market management as as superset of project management. I believe it is one of the foundational skills of a competent product manager. There is a direct correlation of risk reduction to the organization by the increased project management skill level of […]